Categories: Trends & style
Following a strict ethical policy lead to eco-conscious designer, Feng Ho, becoming a respected, listed member of the Ethical Fashion Forum and go on to win their Innovation Award last year. She is also in the process of being involved in a project with fair trade India. Feng Ho follows a work ethic that employs timeless designs; combating disposable fads, eco textiles such as hemp, bamboo and organic cotton, local resources from UK based textile mills and the reuse of 99% of studio waste. Her ethical manufacturing includes water-based printing inks, natural dyed fabrics, minimal water wastage and energy monitoring; And her stringent adherence to this approach lifted Feng to her admirable position in the world of eco fashion. This young, eco-savvy designer works her magic from a studio in Oxford; creating innovative designs that, with their handcrafted charm, are all one-of-a-kind pieces. Feng's contemporary cuts create immaculate lines, marrying nature and architecture in a combination that greatly appeals to today's modern woman. Sport inspired paneling and skillfully tailored folds create a collection of sophisticated garments suited perfectly to casual eveningwear or a chic day-to-day look. With draping jersey dresses and body-con minis, Feng has well and truly managed to change the stereotypical perception of ethical fashion as unstylish and just generally, a little bit beige. Take, for example, her Kitty Hawk Jersey Dress composed of end-of-line poly-viscose. This floaty LBD would be a fabulous addition to your Autumn wardrobe for a fun day look. The red tie waistband adds a hint of colour to brighten the dreary months. If you want a look more suitable to sophisticated eveningwear or office attire, this organic cotton and soy jersey dress from her Cubists Dream collection would be ideal for you. The angular, capped sleeves and cubist inspired embellishments contradict the drape cut of the dress in a surprisingly harmonious fashion. Perfect for the contemporary female who wants to make a statement against disposable, mainstream fashion. Feng has been described as an advocate of bringing responsible luxury into the mainstream, which is why she will be an exhibitor at fashion buying event of the season, Pure London, this August on their Spirited Young Fashion platform. The event will showcase her Autumn/Winter 2011 collection, which features even more luxurious, environmentally aware designs that would be a welcome addition to any LBD collection!